If you deliver poor customer service instead of first class, you will lose money. According to Customer Engagement Index by 7 almost half of consumers will stop shopping with a company and move to a competitor within one day of having poor customer service.
In order to provide good customer service, you need to know what you’re selling, inside and out. Make sure you — and all of your customer-facing staff — know how your products or services work. Be aware of the most common questions customers ask and know how to articulate the answers that will leave them satisfied.
You need to do something with the feedback you receive from customers in order to make it useful in your customer service process. Take time to regularly review feedback, identify areas for improvement, and make specific changes in your business.
Excellent customer service often comes down to consistently checking in with your customers and making sure they are happy with not only the products and services you’re selling but also the process of purchasing, ordering, working with you, etc. If you do that successfully, you are on your way to becoming known for providing excellent customer service.
As they say, customer service starts with a smile. When you are in a face-to-face situation, a warm greeting should be the first thing your customers see and hear when they ask for help. Even when handling customer service requests via telephone, a smile can come through in your voice, so make sure you’re ready to be friendly.